When the price of Bitcoin flirted with an all-time-high of US$20,000 throughout November 2020, millions were glued to pricing sites in anticipation. For many, their window into the meteoric movements of Bitcoin was crypto’s own price-watching champion CoinMarketCap LLP. Over its seven-year-long history, CoinMarketCap has become the go-to resource for checking and comparing the price of Bitcoin, other cryptocurrencies such as Ethereum, and even the exchanges where they are traded.
With its claims of 83 million monthly pageviews and 515,000 daily users, it is the proverbial 800-pound gorilla of crypto pricing sites. So much so that Binance Holdings Ltd forked out US$400 million to buy the US-based CoinMarketCap in a cash deal